Always a dynamic space, the residential solar industry is no stranger to external pressures from evolving technology, shifting policies, financial headwinds, or customer expectations. But 2024 tested even the most seasoned residential solar professionals, who faced a rattled market caused by rising interest rates, a dip in installations, and high-profile bankruptcies. For small, local solar …
Tag Archives: Residential
A Look Back at 2024 With Trinasolar US
As we bid farewell to 2024, we wanted to share the highlights of a year marked by significant milestones, technological advancements, and strategic partnerships that have further solidified Trinasolar’s position as an industry leader in the U.S. solar market. Let’s take a closer look at the key highlights that defined our year. Advancing PV …
Second Peak Hail Season of the Year Highlights the Critical Need for Hail-Resistant PV Modules
If you follow professional football, you’re probably aware of the recent Chicago Bears and Arizona Cardinals games when officials had to stop play for the first time ever so the crew could close the stadium’s roof. The reason? An unexpected out-of-season hailstorm in Phoenix, Arizona. The second out-of-season hailstorm to hit the state in less …
Why Residential Solar Installers Need to Revisit Their Best Practices for Lead Gen and Sales Pitches
It’s that time of the year again when the solar sector must start preparing for new regulatory requirements scheduled to go into effect at the start of the new year. Residential solar installers, in particular, will face a new sales landscape that may necessitate a strategic shift in best practices for marketing, lead generation, and …
Interest Rate Cuts and Advanced N-Type TOPCon Technology Revitalizing Residential Solar Sector
The residential solar sector has had its share of setbacks this year, but a perfect storm of positive developments has cleared away a bright path forward. The Federal Reserve’s recent cut in the Federal Funds Rate should stimulate growth in solar installations nationwide. As residential solar installers, it’s important to understand the rate cut’s implications, …
A Solution for Overcoming HOA “Reasonable Restrictions” on Residential Solar Installation Projects
Homeowners and residential solar installers have cause for celebration in Michigan following the passage of a new law prohibiting homeowners’ associations (HOAs) from banning PV systems, but restrictions do apply. Like the restrictions and limitations posed by the country’s surging number of HOAs, making sales pitches in these communities remains a major obstacle to successfully …
Why Hail-Resistant PV Modules are Critical for Mitigating Increasing Hail Risks
By: Billy Christie, Director of Engineering Center, Trina Solar US For any hailstone aficionados out there, it must be an exciting time. For everyone else, though, the increasing frequency and severity of hailstorms with larger and denser hailstones are causing concern and re-evaluation of PV product offerings. Since the solar sector often bears the brunt …
“What If My Solar Panels Produce Too Much Power?” A Residential Installers’ Guide to the Most Common Solar Customer Questions
As a residential solar installer, success hinges on your ability to address customer concerns confidently and persuasively. From the first interaction to closing the deal, potential clients will bombard you with questions. To convert leads into sales, you need to have well-prepared, consistent answers at your fingertips, along with compelling materials for customers to review …
Bright Spots in a Cloudy Market: Opportunities for Growth in Residential Solar
The residential solar industry faced significant headwinds in 2023, with many top installers losing market share amid challenging economic conditions. However, despite these obstacles, the sector still managed to grow by 12% year-over-year, installing 6.8 MWdc, although project backlog from 2002 drove much of this growth, particularly in California. Looking ahead, installers are navigating a …
Bankability in the Residential Solar Industry: A Key to Connecting with Repeat Customers and Tech-Savvy Consumers
By Paul Heidesch, Director of US Channel Sales, Trinasolar US No stranger to disruptions, the residential solar sector is once again abuzz with new questions and uncertainties in the wake of tariff announcements and changes to state net-metering programs. While installers navigate turbulent waters, several indicators point to smoother sailing ahead for the residential solar …
